With this slogan, Kraft was represented at a U.S. trade show, the IWF in Atlanta, for the very first time. The IWF, International Woodworking Fair, taking place in Atlanta from August 22-25 2018, is one of the top woodworking trade shows in the world.
“Now in the United States” does not only stand for the first time presence at a trade show but more important for the newly founded U.S. subsidiary Kraft Machines, Inc. Next to sales staff, experienced Kraft service engineers, mechanical and electrical, were appointed to service our North American customers directly out of the U.S.
At the Kraft booth staff from the new subsidiary Kraft Machines, Inc., as well as staff from the German headquarter G. Kraft Maschinenbau GmbH was present to actively introduce the new company to customers and visitors. They showcased the great and wide ranging capabilities and expertise of Kraft when it comes to customized special machine engineering.
Existing customers and many interested visitors have found their way to the Kraft booth and are pleased with the new U.S. presence. Kraft’s machine and plant solutions, perfectly tailored to the customer’s needs, aroused very great interest among visitors and other manufacturers, since they are delivered as turn-key systems – everything from a single source!
“Kraft is proud to be represented at IWF with an own booth, next to LIGNA it will be another world’s leading fair for us. Here we have the perfect chance to further strengthen the great personal relationships to our partners and get in touch with new ones” sales manager Thomas Dietrich is summing up the show. Mike McAdams, Executive Vice President at Kraft Machines, also emphasizes: “IWF is the ideal platform to present Kraft and our products on the American market.”
At this point, we would like to say “Thank you!” to all customers and visitors for the pleasant and very constructive conversations!